Privacy Policy

Last updated: June 5, 2026

This website is a personal portfolio and blog operated by Erik Gunnarsson in Stockholm, Sweden. You can contact me at mail@erikgunnarsson.com.

What This Covers

This policy explains how I handle personal data when you visit erikgunnarsson.com, read posts, contact me, use embedded forms, or interact with ErikAI.

Personal Data I May Process

  • Basic technical data such as IP address, device, browser, referrer, pages viewed, and timestamps.
  • Analytics data from Google Analytics, Ahrefs Analytics, Vercel Analytics, and Vercel Speed Insights, if you accept optional services.
  • Email address, name, message content, and related metadata if you contact me directly.
  • Chat messages and technical metadata if you use ErikAI.
  • Information you submit through embedded forms, such as Formbricks or Google Forms, when those forms are available.

Why I Use This Data

  • To operate, secure, and improve the website.
  • To understand which pages and posts are useful.
  • To respond when you contact me.
  • To provide optional embedded tools, including ErikAI and forms.
  • To keep basic records related to site maintenance and abuse prevention.

Legal Bases

For EU/EEA visitors, I rely on consent for optional analytics, cookies, and third-party embeds that are not necessary for the site to work. I may rely on legitimate interests for basic security, abuse prevention, and responding to messages you send me.

Third-Party Services

This site may use services from Google, Ahrefs, Vercel, AnythingLLM, Formbricks, Google Drive, Giphy, Medium, GitHub, LinkedIn, Goodreads, Letterboxd, and other linked or embedded sites. These services may process data under their own privacy policies when you load, click, submit to, or interact with them.

ErikAI

ErikAI is an AI chat experience, not a human conversation. Chat messages may be sent to and processed by the services that power the chat. Do not submit sensitive, confidential, or legally protected information. AI responses can be inaccurate and should not be treated as professional advice.

Cookies And Optional Services

Optional analytics and embedded services are off until you accept them in the cookie banner. You can change your choice from the Cookies link in the footer. See the Cookie Notice for more detail.

Retention

I keep personal data only as long as reasonably needed for the purposes above. Emails are kept as long as needed to respond and maintain context. Analytics, chat, and form data may also be retained by the relevant service providers according to their settings and policies.

Your Rights

If EU/EEA data protection law applies, you may have rights to access, correct, delete, restrict, object to, or receive a copy of your personal data. You may also withdraw consent for optional cookies and analytics at any time.

To make a request, email mail@erikgunnarsson.com. You also have the right to lodge a complaint with the Swedish Authority for Privacy Protection, IMY.

Changes

I may update this policy as the site changes. The latest version will be posted here.